RINKA
As Rinka Chung Architecture evolved into RINKA, we looked at our brand through a similar lens to how we look at our clients’ projects. A simplified, forward flexible, and visually linked approach to how the company is evolving drove the design process . Elements created for the brand update included a new word mark, collateral for both print and digital formats, brand consistency standards, and a revamped website that focused on project imagery first and foremost.